Grüner Werbebanner mit weißer Schrift, der die Worte 'Peace, Love & ADIDAS SPORTSWEAR M SHELTER FW24' enthält, sowie die Städte BEIJING, SEOUL und HERZO und das urheberrechtliche Zeichen ©FRTWTY.GMBH.

In the heart of Seoul, we created a standout campaign for adidas MYSHELTER — concept, production, post, all in-house. Together with our partners from Keingarten and top-tier local talent, we blended real photography with 3D visuals to craft a futuristic yet grounded aesthetic.
At the center: AAA talent HoYeon Jung, global ambassador and face of the campaign.
A bold product, a bold city, a bold story.